FEB, 2025
‘The Wardrobe Collective’
VOL. 001
Thank you for finding your way here, welcome to my new creation ‘The Wardrobe Collective’. My name is Lucy Simone and I am a creative director and visual artist with a fashion-focused practice, developing my creative world through the methods of image and word. Within the past four years I have nurtured a growing interest and enthusiasm for developing my own personal style, something that has inherently existed my entire life but to which I have only called intentional focus and attention to in my late teens and early twenties.
My style journey has been through many phases and experiments, as I’m sure many readers can relate to, and I believe that only since allowing myself to fully follow my own fashion instincts and curate my unique wardrobe have I settled in a comfortable place where my clothes finally feel like me.
It can feel frustrating when you don’t feel confident or understood in the clothes you are wearing. Throughout most of my teenage years I never felt like I knew what my ‘style’ and felt a pressure to wear only what was trendy or new. It took me a while to understand that fashion is not black and white nor does it follow any rules. Fashion is fluid, playful, and ever-changing.
I discovered that the way for me to truly harness a sense of personal-style was actually through consuming and owning less. Being in an endless pursuit of purchasing put me in a state of addiction to newness. I was constantly wanting more, something different, something new, thinking that the trick to finding my favourite clothes and ‘dream wardrobe’ was by shopping and spending. However, when I finally cut the over-consumption from cheap ‘fast-fashion’ brands and started shopping more intentionally and ethically, I developed a patience and mindfulness towards style and the clothes I put on my body. I found that by shopping secondhand or from more ethical, higher-quality brands I was able to make more thoughtful decisions about the clothes I was collecting. Eliminating excessive online shopping and sprees from my lifestyle meant that the garments I added to my wardrobe came mostly from vintage and charity shops, with the occasional luxury purchase. I began to shop slowly and integrated more sustainable habits into my life.
Through this change, I found that I became passionate about the quality of my clothes, learning what materials felt the best on my body, those that kept me warm and those that kept me cool. I discovered the colours that look best on my complexion and the silhouettes that flatter my shape. I found an appreciation for purchasing a single garment and it quickly becoming a wardrobe ‘staple’ - shifting my mindset away from the fear of ‘outfit repeating’ and finding pieces that excited me to wear multiple times a week. I threw away any item of clothing that I no longer wore and allowed my wardrobe to become a mirror of my character, each piece reflecting who I am.
Developing my style this way over the past four years has allowed me to grow as an individual. Since shopping more slowly and mindfully, clothes have organically become an instrument through which I can express myself, allowing me to step into a new confidence. I can look in my wardrobe and know that each garment inside tells a story of who I am and feels right on my body. My clothes make me really happy.
This brings me to ‘The Wardrobe Collective’. I launched this platform as a space dedicated to the concept of capsule wardrobe and the behaviours of curating style mindfully and ethically. ‘A capsule wardrobe is a curated collection of essential clothing pieces that are versatile, and designed to be mixed and matched. The idea is to have fewer, high-quality items that suit your personal style and lifestyle, reducing the need for constant shopping and promoting sustainability.’ My angle is that ones wardrobe should be woven with their identity, and allow the individual with a gateway to express themselves and tell a story of who they are. I want to encourage a community to use clothes as play, whilst maintaining a sensible and elegant attitude towards consumption. I want to motivate readers to consider how they can adapt their shopping habits to positively propel their realtionship to fashion and identity.
My intention behind ‘The Wardrobe Collective’ is to grow a community of not only those who share my passion for fashion and sustainable consumption, but to welcome and encourage those who may not be aware of how to curate their own wardrobe or how to shop slowly and ethically. I intend to interview individuals and open the doors of their wardrobes, allowing my platform to be a space for people to share the garments they love that shape who they are. The Wardrobe Collective is a playful space where we celebrate the clothes that already exist rather than striving for what is new and plastic.
The Wardrobe Collective is for everyone. If you have found your way here then you are invited to join my little world, whether you believe that you are ‘fashionable’ or not. This collective is not here to shame or preach, but to appreciate the beauty of fashion and grow together.
My style journey has been through many phases and experiments, as I’m sure many readers can relate to, and I believe that only since allowing myself to fully follow my own fashion instincts and curate my unique wardrobe have I settled in a comfortable place where my clothes finally feel like me.
It can feel frustrating when you don’t feel confident or understood in the clothes you are wearing. Throughout most of my teenage years I never felt like I knew what my ‘style’ and felt a pressure to wear only what was trendy or new. It took me a while to understand that fashion is not black and white nor does it follow any rules. Fashion is fluid, playful, and ever-changing.
I discovered that the way for me to truly harness a sense of personal-style was actually through consuming and owning less. Being in an endless pursuit of purchasing put me in a state of addiction to newness. I was constantly wanting more, something different, something new, thinking that the trick to finding my favourite clothes and ‘dream wardrobe’ was by shopping and spending. However, when I finally cut the over-consumption from cheap ‘fast-fashion’ brands and started shopping more intentionally and ethically, I developed a patience and mindfulness towards style and the clothes I put on my body. I found that by shopping secondhand or from more ethical, higher-quality brands I was able to make more thoughtful decisions about the clothes I was collecting. Eliminating excessive online shopping and sprees from my lifestyle meant that the garments I added to my wardrobe came mostly from vintage and charity shops, with the occasional luxury purchase. I began to shop slowly and integrated more sustainable habits into my life.
Through this change, I found that I became passionate about the quality of my clothes, learning what materials felt the best on my body, those that kept me warm and those that kept me cool. I discovered the colours that look best on my complexion and the silhouettes that flatter my shape. I found an appreciation for purchasing a single garment and it quickly becoming a wardrobe ‘staple’ - shifting my mindset away from the fear of ‘outfit repeating’ and finding pieces that excited me to wear multiple times a week. I threw away any item of clothing that I no longer wore and allowed my wardrobe to become a mirror of my character, each piece reflecting who I am.
Developing my style this way over the past four years has allowed me to grow as an individual. Since shopping more slowly and mindfully, clothes have organically become an instrument through which I can express myself, allowing me to step into a new confidence. I can look in my wardrobe and know that each garment inside tells a story of who I am and feels right on my body. My clothes make me really happy.
This brings me to ‘The Wardrobe Collective’. I launched this platform as a space dedicated to the concept of capsule wardrobe and the behaviours of curating style mindfully and ethically. ‘A capsule wardrobe is a curated collection of essential clothing pieces that are versatile, and designed to be mixed and matched. The idea is to have fewer, high-quality items that suit your personal style and lifestyle, reducing the need for constant shopping and promoting sustainability.’ My angle is that ones wardrobe should be woven with their identity, and allow the individual with a gateway to express themselves and tell a story of who they are. I want to encourage a community to use clothes as play, whilst maintaining a sensible and elegant attitude towards consumption. I want to motivate readers to consider how they can adapt their shopping habits to positively propel their realtionship to fashion and identity.
My intention behind ‘The Wardrobe Collective’ is to grow a community of not only those who share my passion for fashion and sustainable consumption, but to welcome and encourage those who may not be aware of how to curate their own wardrobe or how to shop slowly and ethically. I intend to interview individuals and open the doors of their wardrobes, allowing my platform to be a space for people to share the garments they love that shape who they are. The Wardrobe Collective is a playful space where we celebrate the clothes that already exist rather than striving for what is new and plastic.
The Wardrobe Collective is for everyone. If you have found your way here then you are invited to join my little world, whether you believe that you are ‘fashionable’ or not. This collective is not here to shame or preach, but to appreciate the beauty of fashion and grow together.